Do you ever wonder why your LinkedIn profile did not help you in furthering your career so far? Do you have a LinkedIn profile which is incomplete or not fully up to date? If you have answered no to either of these two questions, you have probably not invested enough time and effort into learning how you can use LinkedIn to attract profile views from employers, hiring managers and recruiters to further your career.
Why should you use LinkedIn for your job search?
LinkedIn is the top professional social networking site with 133 million users in the U.S. alone and reaching 200 countries and territories around the world. 87 percent of recruiters use LinkedIn as part of their candidate search.
The issue is that if you're only updating your profile now and then, you're not fully utilizing all LinkedIn can do for you. Doing so will take hours off of your job search. Below are some tips on how you can leverage LinkedIn to its fullest to expand your professional network and secure your next job.
Highlight your recent experience
Be specific about current skills and objectives.
Keep your profile up to date.
Have colleagues and employer's write endorsements on you which you can utilise as a reference ongoing.
5 ways to use LinkedIn to get a job
- Research your future boss and management team. Before going in for an interview, you can use LinkedIn to research hiring managers and interviewers to find out about their likes, interests, and more. You can leverage this information during your interview to create relatability and show that you've done your homework.
- Research the companies you're interested in or would like to work for and follow them. LinkedIn makes it easy to find and follow companies. If you haven't already done so, make a list of the companies you'd like to work for and follow them on LinkedIn. This will help you stay up to date about company news and new positions as they become available.
- Be specific about current skills and objectives. To ensure you’re using LinkedIn to find your next role correctly, don't leave anything out about your current skills and objectives. Use your profile headline to share your main objective and add all of your skills to your page. You don't want it to look like you haven't updated your page in a while, as recruiters and companies might pass you by if it does.
- Get yourself involved in LinkedIn Professional Groups. Search and identify professional groups in your area of specialism and get involved. This will help expand your network, show your expertise when you engage with other members and answer questions etc, and possibly connect you to the organizations you want to work for in the future.
- Ask for an introduction to the company. Once you're ready to reach out to "XYZ Company" ask your connections to make an introduction to someone they're connected to within the organization.
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